364
Fashion Jobs
UNDER ARMOUR
Associate, HR Administration
Permanent · SEOUL
ARKET
Visual Merchandising Manager
Permanent · BUSAN
PUIG
Marketing Manager
Permanent · SEOUL
JAEGER
[Jaeger Lecoultre] Marketing & Communication Director
Permanent · SEOUL
ESTÉE LAUDER COMPANIES
Corporate Account Executive For Travel Retail Korea, Estee Lauder Companies
Permanent ·
ESTÉE LAUDER - BRAND
Assistant Education Manager, Estee Lauder
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] Luxe Div. - Lancome E-Commerce Specialist
Permanent · SEOUL
COS
Instore Visual Merchandiser Manager_seoul/Gyeonggi
Permanent · SEOUL METROPOLITAN AREA
AESOP
Shinsegae Gwangju - Retail Consultant
Permanent · GWANGJU
COACH
Manager, Ecommerce
Permanent · SEOUL
ADIDAS
Manager, Business Planning & Analysis, Wholesales
Permanent · SEOUL
HENKEL
Adhesive Key Account Manager For Sports And Fashion Market
Permanent · BUSAN
HENKEL
Consumer Brands General Manager Assistant
Permanent ·
HYPEBEAST
Brand Partnership Manager
Permanent · SEOUL
ADIDAS
Manager, Retail Marketing - Originals, Brand Adidas
Permanent · SEOUL
ADIDAS
Manager, bu - Football Apparel, Brand Adidas
Permanent · SEOUL
SWAROVSKI
District Manager (Travel Retail)
Permanent · SEOUL
SHISEIDO
E-Key Account Manager, Cosmetics&Fragrance (Korean Only)
Permanent · SEOUL
ADIDAS
sr. Manager, Process Excellence & Analytics, Scm
Permanent · SEOUL
ADIDAS
Director, Performance Management/s&op
Permanent · SEOUL
LEVI'S
DTC Assistant Marketing Manager
Permanent ·
AMORE PACIFIC
[경력] '24년 Amorepacific_기술기획 직무 채용
Permanent ·
Published
Aug 24, 2018
Download
Download the article
Print
Text size

Bluebella secures more stockists in the US

Published
Aug 24, 2018

British lingerie brand Bluebella has agreed new distribution deals with US retailers Revolve, Shopbob and Bloomingdale’s as it continues on its path to take the US by storm.


Bluebella


The brand has been trying to break into the US market since raising £1 million in crowdfunding in 2016. Last year, it appointed east and west coast agents to find new stockists and has had PR success with celebrities such as Hollywood star Maggie Gyllenhaal and Nicki Minaj wearing its lingerie.

“We are delighted to be working with retailers such as Revolve, Shopbop and Bloomingdale’s and this shows how well Bluebella is connecting with American shoppers,” said founder and CEO Emily Bendell.

“We have seen strong growth of the ‘underwear as outerwear’ trend in the States of which Bluebella has always been at the forefront.  We have enjoyed fast growth of our Instagram audience in the US and have seen key influencers styling Bluebella at festivals such as Coachella which has really helped our profile in the US.  We are delighted retailers have responded to our growing profile.

“Having the extra investment from crowd-funding has really helped us to push forwards globally and significantly increase market share in new territories.”

Founded in 2005, the fashion-led lingerie brand has also recently launched its first swimwear brand, and partnered up with 2017 Love Island winner Amber Davies.

Copyright © 2024 FashionNetwork.com All rights reserved.