Dolce&Gabbana, one of the world's leading fashion and luxury brands chooses Hippo, developer of open source Web Content Management and Portal software, headquartered in San Francisco and Amsterdam, as the foundation for its future web development.

www.swide.com - Dolce & Gabbana's magazine website

After extensive comparison, Hippo CMS was chosen for scalability, performance, ease of development, and its superior user friendly interface which enables Dolce&Gabbana's non-technical users to be more productive.

On May 23rd, the online magazine dedicated to fashion, luxury and lifestyle, Swide, was the first Dolce&Gabanna site to go live on Hippo CMS.

The Italian label demanded total freedom and creativity in their website design, while at the same time their editors requested an easy to use system.

The implementation of the Swide website in Hippo CMS and full content migration from the old system was done in under 8 weeks by Italian service providers Killnine.

Dennis Valle, Executive Director of Group Digital Marketing and Communication at Dolce&Gabbana said: "Hippo CMS provides us with a stable platform that allows our editors to bring the best of style to our readers.”