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Translated by
Erin Floyd
Published
Aug 1, 2017
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Hawkers teams up with Steve Aoki for second collection

Translated by
Erin Floyd
Published
Aug 1, 2017

One summer after their first collection, Hawkers is again teaming up with Steve Aoki. The Spanish sunglasses brand is launching a second limited-edition collection with the DJ, comprised of six models with two different styles and in bright neon colours.


Steve Aoki, modelling the second line in the collaboration - Hawkers


The new lines features three models in the style entitled 'One,' with cellulose acetate frames. Three more models are seen in the stainless steel 'Lax' style. All six incorporate 'flex' technology for resistance and durability.

The launch of the line follows the first collaboration between the brand and the electronica DJ, which retailed a year ago and was considered a roaring success.

In only two and a half years, Hawkers has positioned its label as a reference in both the digital and fashion accessories sectors. The company recorded revenue of 60 million euros in 2016 with over 4.5 million glasses sold in over 50 countries.

 

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