363
Fashion Jobs
UNDER ARMOUR
Associate, HR Administration
Permanent · SEOUL
ARKET
Visual Merchandising Manager
Permanent · BUSAN
PUIG
Marketing Manager
Permanent · SEOUL
JAEGER
[Jaeger Lecoultre] Marketing & Communication Director
Permanent · SEOUL
ESTÉE LAUDER COMPANIES
Corporate Account Executive For Travel Retail Korea, Estee Lauder Companies
Permanent ·
ESTÉE LAUDER - BRAND
Assistant Education Manager, Estee Lauder
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] Luxe Div. - Lancome E-Commerce Specialist
Permanent · SEOUL
COS
Instore Visual Merchandiser Manager_seoul/Gyeonggi
Permanent · SEOUL METROPOLITAN AREA
AESOP
Shinsegae Gwangju - Retail Consultant
Permanent · GWANGJU
COACH
Manager, Ecommerce
Permanent · SEOUL
ADIDAS
Manager, Business Planning & Analysis, Wholesales
Permanent · SEOUL
HENKEL
Adhesive Key Account Manager For Sports And Fashion Market
Permanent · BUSAN
HENKEL
Consumer Brands General Manager Assistant
Permanent ·
HYPEBEAST
Brand Partnership Manager
Permanent · SEOUL
ADIDAS
Manager, Retail Marketing - Originals, Brand Adidas
Permanent · SEOUL
ADIDAS
Manager, bu - Football Apparel, Brand Adidas
Permanent · SEOUL
SWAROVSKI
District Manager (Travel Retail)
Permanent · SEOUL
SHISEIDO
E-Key Account Manager, Cosmetics&Fragrance (Korean Only)
Permanent · SEOUL
ADIDAS
sr. Manager, Process Excellence & Analytics, Scm
Permanent · SEOUL
ADIDAS
Director, Performance Management/s&op
Permanent · SEOUL
LEVI'S
DTC Assistant Marketing Manager
Permanent ·
AMORE PACIFIC
[경력] '24년 Amorepacific_기술기획 직무 채용
Permanent ·
Published
Feb 8, 2018
Download
Download the article
Print
Text size

Netflix hit The Crown boosts sales of 'traditional' jewellery at Argos

Published
Feb 8, 2018

Sales of ‘traditional’ jewellery have doubled at general merchandise retailer Argos in the past two months with the company citing Britons binge-watching hit Netflix show The Crown as being behind the surge.


Claire Foy in The Crown - Netflix



Sainsbury’s-owned Argos, which features jewellery as one of the major areas on its website and in its catalogues, said antique-style pieces have proved more popular since Netflix started airing the second season of The Crown in the UK shortly before Christmas.

In particular, sales of coloured gemstones have more than doubled, while ornate lockets such as its Moon & Back  pieces have leapt by 150%, both subcategories seeing rises “far above the expected seasonal uplift for jewellery in winter.”

Award-winning The Crown stars Claire Foy and former Doctor Who Matt Smith as the Queen and Duke of Edinburgh. As would be expected, high-end reproductions of the Queen’s own jewellery have been star attractions of the show.

Series two of the show has come at a good time for the retailer with the pre-Christmas season and Valentine’s Day both being crucial periods for jewellery vendors.

Clair Albone, Jewellery Buyer at Argos, said “customers can’t get enough of” pieces that “bear close resemblance to those featured in The Crown.”

Copyright © 2024 FashionNetwork.com All rights reserved.