363
Fashion Jobs
UNDER ARMOUR
Associate, HR Administration
Permanent · SEOUL
ARKET
Visual Merchandising Manager
Permanent · BUSAN
PUIG
Marketing Manager
Permanent · SEOUL
JAEGER
[Jaeger Lecoultre] Marketing & Communication Director
Permanent · SEOUL
ESTÉE LAUDER COMPANIES
Corporate Account Executive For Travel Retail Korea, Estee Lauder Companies
Permanent ·
ESTÉE LAUDER - BRAND
Assistant Education Manager, Estee Lauder
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] Luxe Div. - Lancome E-Commerce Specialist
Permanent · SEOUL
COS
Instore Visual Merchandiser Manager_seoul/Gyeonggi
Permanent · SEOUL METROPOLITAN AREA
AESOP
Shinsegae Gwangju - Retail Consultant
Permanent · GWANGJU
COACH
Manager, Ecommerce
Permanent · SEOUL
ADIDAS
Manager, Business Planning & Analysis, Wholesales
Permanent · SEOUL
HENKEL
Adhesive Key Account Manager For Sports And Fashion Market
Permanent · BUSAN
HENKEL
Consumer Brands General Manager Assistant
Permanent ·
HYPEBEAST
Brand Partnership Manager
Permanent · SEOUL
ADIDAS
Manager, Retail Marketing - Originals, Brand Adidas
Permanent · SEOUL
ADIDAS
Manager, bu - Football Apparel, Brand Adidas
Permanent · SEOUL
SWAROVSKI
District Manager (Travel Retail)
Permanent · SEOUL
SHISEIDO
E-Key Account Manager, Cosmetics&Fragrance (Korean Only)
Permanent · SEOUL
ADIDAS
sr. Manager, Process Excellence & Analytics, Scm
Permanent · SEOUL
ADIDAS
Director, Performance Management/s&op
Permanent · SEOUL
LEVI'S
DTC Assistant Marketing Manager
Permanent ·
AMORE PACIFIC
[경력] '24년 Amorepacific_기술기획 직무 채용
Permanent ·
Published
Apr 13, 2021
Reading time
2 minutes
Download
Download the article
Print
Text size

Clothing strength continues online, but year-on-year comparisons are easy

Published
Apr 13, 2021

Online sales continued to grow in the UK during March with a 71.7% year-on-year increase, although given how much of a shock to the system the first lockdown was in March 2020, the strength of the increase this time was perhaps no surprise.


Photo: Public domain/Pexels



That's according to the IMRG Capgemini Online Retail Index, which tracks the online sales performance of more than 200 retailers. Interestingly though, it said that some of the past year’s top performers such as health & beauty saw a slowdown.

Even more interesting – and especially given that a Barclaycard report said that clothing sales declined during March comparde to the more normal month of March 2019 – clothing sales through the 200 retailers this study tracks were booming, with a 75.9% increase when compared to March 2020.

However, this report also said that the growth should be put in the context of the overall sales spiral a year ago. It said that clothing was strong as as people began to ready their wardrobes for social occasions being put back in the diary – but this was measured against a plummet of 18.9% this time last year.

And as mentioned, health & beauty began to slow down although it couldn't exactly be called weak with a 46.5% rise.

Lucy Gibbs, managing consultant - Retail Insight at Capgemini, said: “March continues to demonstrate strong overall online growth at +71.7%, however as we pass the anniversary of the first UK lockdown, the trends from the last 12 months have started to reach a turning point. The clothing sector dipped to a record low in March last year, but this month all the clothing categories have reported the strongest growth in the last five years. Not only is the comparator for clothing low, but sales will have also been boosted by new season releases, combined with a cautiously optimistic emergence from the latest and longest UK lockdown.”

Copyright © 2024 FashionNetwork.com All rights reserved.