369
Fashion Jobs
SHISEIDO
FP&A Manager (Korean Only)
Permanent · SEOUL
AESOP
Aesop Hanam Starfield - Retail Consultant
Permanent · HANAM-SI
ADIDAS
Senior Specialist, Buying & Trading, E-Commerce
Permanent · SEOUL
ADIDAS
Manager, Personalization & Apps, E-Commerce
Permanent · SEOUL
ADIDAS
Senior Manager, Legal Counsel, Legal
Permanent · SEOUL
HENKEL
Finance Business Controller For Shiseido Professional Brand
Permanent ·
L'OREAL GROUP
[l'Oreal Korea] Kiehl's - CRM & Trade Mkt sr. Specialist~Manager
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] (jr.) Claim Substantiation Specialist - Corporate Regulatory Affairs
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] (sr.) Product Manager - Kerastase Marketing Team, Ppd
Permanent · SEOUL
UNDER ARMOUR
Associate, HR Administration
Permanent · SEOUL
ARKET
Visual Merchandising Manager
Permanent · BUSAN
PUIG
Marketing Manager
Permanent · SEOUL
JAEGER
[Jaeger Lecoultre] Marketing & Communication Director
Permanent · SEOUL
ESTÉE LAUDER COMPANIES
Corporate Account Executive For Travel Retail Korea, Estee Lauder Companies
Permanent ·
ESTÉE LAUDER - BRAND
Assistant Education Manager, Estee Lauder
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] Luxe Div. - Lancome E-Commerce Specialist
Permanent · SEOUL
COS
Instore Visual Merchandiser Manager_seoul/Gyeonggi
Permanent · SEOUL METROPOLITAN AREA
AESOP
Shinsegae Gwangju - Retail Consultant
Permanent · GWANGJU
COACH
Manager, Ecommerce
Permanent · SEOUL
ADIDAS
Manager, Business Planning & Analysis, Wholesales
Permanent · SEOUL
HENKEL
Adhesive Key Account Manager For Sports And Fashion Market
Permanent · BUSAN
HENKEL
Consumer Brands General Manager Assistant
Permanent ·
By
AFP-Relaxnews
Published
Dec 5, 2019
Reading time
2 minutes
Download
Download the article
Print
Text size

Guess is about to make its jeans more sustainable

By
AFP-Relaxnews
Published
Dec 5, 2019

Guess has announced plans to make its denim more sustainable, after joining the Ellen MacArthur Foundation's ‘Make Fashion Circular' initiative.

DR


The LA-based fashion and lifestyle brand has committed to developing its denim according to the initiative's ‘Jeans Redesign Guidelines,' which have established minimum requirements in a bid to make denim production more ethical and sustainable. To achieve this, the label has recruited the help of students at its local fashion university, the Fashion Institute of Design & Merchandising (FIDM) in Los Angeles.

"The Ellen MacArthur Foundation is leading the way in rethinking fashion design, and Guess is thrilled to be a part of this transformation," said Carlos Alberini, CEO, Guess, in a statement.

"Guess has been synonymous with denim culture throughout its history -- and by joining the Jeans Redesign they are helping to shape the industry's future," added Francois Souchet, Make Fashion Circular lead at the Ellen MacArthur Foundation. "We are delighted to be working with them to create jeans that last longer, that can be remade into new jeans at the end of their use, and are made in ways which are better for the environment and the people that make them."

The Ellen MacArthur Foundation issued its ‘Jeans Redesign' guidelines in July of this year, introducing requirements regarding garment durability, material health, recyclability, and traceability. According to the guidelines, jeans should be free of hazardous chemicals and conventional electroplating, they should be produced using cellulose fibers from regenerative, organic or transitional farming methods and they should withstand a minimum of 30 home launderings. In signing up to the initiative, Guess joins a slew of major brands already committed to it, including Gap, H&M, Lee and Tommy Hilfiger.
 

Copyright © 2024 AFP-Relaxnews. All rights reserved.