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Published
Jun 6, 2023
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Image Skincare names new CEO

Published
Jun 6, 2023

Global skincare brand Image Skincare announced on Monday the appointment of Sennen Pamich, former president of Wella Company Americas, as chief executive officer. 

Image Skincare names new CEO. - Image Skincare


In this position, effective as of May, Pamich's expertise and decades of proven leadership skills, among other things, are expected to help accelerate Image’s growth and reinforce its position as an industry leader in the highly competitive skincare market.

Pamich has more than 30 years of experience in the consumer packaged and luxury goods industries, as well as a long track record of success scaling private-equity-backed and omni-channel businesses.

Prior to serving at Wella Company, the world’s second largest retail hair color and professional beauty company, the executive was SVP of Coty professional beauty, North America. 

Before that, he served as global president portfolio brands and global president Revlon salon division for Revlon Inc., as well as held executive and leadership roles at global beauty and healthcare brands including Bvlgari, Johnson & Johnson, and Procter & Gamble.

“We are pleased to welcome Sennen to Image. Sennen’s extensive experience in the beauty sector, including in both the professional channel and skincare broadly, combined with his deep understanding of consumer preferences and market trends, make him the ideal fit to propel Image through its next phase of growth,” said Steven Loeffler, principal at MidOcean Partners, a middle-market private equity firm and majority owner of Image.  

“With Sennen at the helm, we believe Image will be able to leverage its cutting edge clinical formulations, high-performance products and ingredients, and leading position in the professional skincare market to further accelerate on the attractive opportunities that exist in the market today.”

Image Skincare was founded in 2003 by esthetician Janna Ronert, along with her plastic surgeon husband Dr. Marc Ronert and a team of chemists, physicians, and skincare professionals. Today, it is recognized by celebrities around the world including Hailey Bieber, Scarlett Johansson, Winnie Harlow, and more, and is the go-to product for over 50,000 skin experts in 60 countries across the globe. 

“I am thrilled to join Image at this important point in the Company’s evolution,” added Pamich. “Image’s commitment to providing professional-grade skincare products that not only meet customers’ needs but also are backed by clinically proven results have cemented the Company as a skincare market leader. I look forward to working closely with my talented Image colleagues to continue to drive innovation and scale our professional products and treatment offerings.”

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