367
Fashion Jobs
SHISEIDO
FP&A Manager (Korean Only)
Permanent · SEOUL
AESOP
Aesop Hanam Starfield - Retail Consultant
Permanent · HANAM-SI
ADIDAS
Senior Specialist, Buying & Trading, E-Commerce
Permanent · SEOUL
ADIDAS
Manager, Personalization & Apps, E-Commerce
Permanent · SEOUL
ADIDAS
Senior Manager, Legal Counsel, Legal
Permanent · SEOUL
HENKEL
Finance Business Controller For Shiseido Professional Brand
Permanent ·
L'OREAL GROUP
[l'Oreal Korea] Kiehl's - CRM & Trade Mkt sr. Specialist~Manager
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] (jr.) Claim Substantiation Specialist - Corporate Regulatory Affairs
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] (sr.) Product Manager - Kerastase Marketing Team, Ppd
Permanent · SEOUL
UNDER ARMOUR
Associate, HR Administration
Permanent · SEOUL
ARKET
Visual Merchandising Manager
Permanent · BUSAN
PUIG
Marketing Manager
Permanent · SEOUL
JAEGER
[Jaeger Lecoultre] Marketing & Communication Director
Permanent · SEOUL
ESTÉE LAUDER COMPANIES
Corporate Account Executive For Travel Retail Korea, Estee Lauder Companies
Permanent ·
ESTÉE LAUDER - BRAND
Assistant Education Manager, Estee Lauder
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] Luxe Div. - Lancome E-Commerce Specialist
Permanent · SEOUL
COS
Instore Visual Merchandiser Manager_seoul/Gyeonggi
Permanent · SEOUL METROPOLITAN AREA
AESOP
Shinsegae Gwangju - Retail Consultant
Permanent · GWANGJU
COACH
Manager, Ecommerce
Permanent · SEOUL
ADIDAS
Manager, Business Planning & Analysis, Wholesales
Permanent · SEOUL
HENKEL
Adhesive Key Account Manager For Sports And Fashion Market
Permanent · BUSAN
HENKEL
Consumer Brands General Manager Assistant
Permanent ·
Translated by
Roberta HERRERA
Published
Jan 25, 2022
Reading time
2 minutes
Download
Download the article
Print
Text size

Mango arrives on New York's Fifth Avenue

Translated by
Roberta HERRERA
Published
Jan 25, 2022

The Barcelona-based company continues to expand in the United States. After the opening of four new points of sale in the country in 2021, it is New York’s turn to welcome a new flagship store in the Plaza District shopping area, 711 Grand Avenue, scheduled to open during the first half of 2022. 


The Grande Dame emblematic building - Mango



With a surface area of 2,100 square meters distributed throughout three floors, the flagship store will occupy the space of the historic 1920s Grand Dame building, which has previously housed leading companies such as Columbia Pictures, NBC, and Coca-Cola. This new point of sale will offer Mango Woman on the first two floors as well as Mango Man and Mango Kids on the third floor. 

The flagship store will respect the historic building’s original façade, but the interior of the store will be based around the “New Med” concept design – recreating the style of a Mediterranean home – that the brand started adopting last year. The wooden floors and the arches and walls that divide each room achieve the Mediterranean look while the neutral color palette of the store will allow the products to stand out above anything else. 

The New York store will offer services such as customization of products, click and collect, and even one of Mango’s latest technologies; store analytics. This innovation will allow the retailer to study the behavior of the customers while they shop and thus develop solutions to their needs.  


Interior of the Spanish brand's new flagship store - Mango



Another strong point for the new store will be its commitment to sustainability. The space has been designed to generate a low environmental impact and will have several “Committed Boxes” placed throughout the space, inviting the clients to recycle their used clothing and give them a new life. 

The company, which has been present in the United States since 2006, implemented its expansion plan within the country in 2020. In 2021, Mango opened four new stores, two of which are in New Jersey at the Menlo Park and American Dream malls, one in New York’s Roosevelt Field mall, and another in the Dadeland mall in Miami, Florida. The company has currently nine points of sale in the United States, including the new Fifth Avenue flagship store.  

“The opening of the new flagship store on Fifth Avenue is a major step forward for Mango in developing its omnichannel strategy in the United States. Having a store with this caliber in one of the most prestigious locations with the greatest footfall in the continent will allow us to increase our brand recognition, both in the American and international market,” said the retail company’s director of expansion and franchises, Daniel Lopez. 


Interior of the Spanish brand's new flagship store - Mango



Founded in Barcelona in 1984, the brand is present in 110 markets worldwide. In the 2020 financial year, its turnover contracted by 22.4%, to 1.84 billion euros. Forty-two percent of this revenue was generated by the brand’s online sales.

Copyright © 2024 FashionNetwork.com All rights reserved.