363
Fashion Jobs
UNDER ARMOUR
Associate, HR Administration
Permanent · SEOUL
ARKET
Visual Merchandising Manager
Permanent · BUSAN
PUIG
Marketing Manager
Permanent · SEOUL
JAEGER
[Jaeger Lecoultre] Marketing & Communication Director
Permanent · SEOUL
ESTÉE LAUDER COMPANIES
Corporate Account Executive For Travel Retail Korea, Estee Lauder Companies
Permanent ·
ESTÉE LAUDER - BRAND
Assistant Education Manager, Estee Lauder
Permanent · SEOUL
L'OREAL GROUP
[l'Oreal Korea] Luxe Div. - Lancome E-Commerce Specialist
Permanent · SEOUL
COS
Instore Visual Merchandiser Manager_seoul/Gyeonggi
Permanent · SEOUL METROPOLITAN AREA
AESOP
Shinsegae Gwangju - Retail Consultant
Permanent · GWANGJU
COACH
Manager, Ecommerce
Permanent · SEOUL
ADIDAS
Manager, Business Planning & Analysis, Wholesales
Permanent · SEOUL
HENKEL
Adhesive Key Account Manager For Sports And Fashion Market
Permanent · BUSAN
HENKEL
Consumer Brands General Manager Assistant
Permanent ·
HYPEBEAST
Brand Partnership Manager
Permanent · SEOUL
ADIDAS
Manager, Retail Marketing - Originals, Brand Adidas
Permanent · SEOUL
ADIDAS
Manager, bu - Football Apparel, Brand Adidas
Permanent · SEOUL
SWAROVSKI
District Manager (Travel Retail)
Permanent · SEOUL
SHISEIDO
E-Key Account Manager, Cosmetics&Fragrance (Korean Only)
Permanent · SEOUL
ADIDAS
sr. Manager, Process Excellence & Analytics, Scm
Permanent · SEOUL
ADIDAS
Director, Performance Management/s&op
Permanent · SEOUL
LEVI'S
DTC Assistant Marketing Manager
Permanent ·
AMORE PACIFIC
[경력] '24년 Amorepacific_기술기획 직무 채용
Permanent ·
Published
Apr 17, 2023
Reading time
2 minutes
Download
Download the article
Print
Text size

Pure London adds pop culture area for July show

Published
Apr 17, 2023

Pure London’s 16-18 July show at Olympia will include a new destination, dubbed POP, that’s been “inspired by pop culture”. Sitting alongside the event’s existing Sustainable, Womenswear, Shoes, Accessories and Jewellery destinations, the organiser said it “invites visitors to engage with the next generation, offering a diverse selection of streetwear, alternative, gender-neutral collections, vintage labels, festival ‘fits and tech infused pieces. Driven by inclusivity, innovation and diversity, POP will be home to creative, fun, cultured and environmentally tuned-in collections”.


Glamorous



It’s a very clear indication of the influences that are affecting modern fashion as streetwear, vintage, non-gendered, and inclusivity-focused pieces come together as the driving force of much of what consumers buy, especially the youth market.

Labels showing at the event in the new section will include Southern Californian brand Blue B (described as a “mix of young contemporary, western, boho, trendy, not-so-basic, timeless classic inspirations, and styles”).

Global brand Glamorous will be on show with collections inspired by social media, pop culture and influencer style. The brand has new styles added on a daily basis. 

Meanwhile, home-grown Nova of London returns to Pure London this summer with an extensive fashion-led collection. The range includes dresses, separates and outerwear. 

There’s also American Love Classic’s offbeat socks designs; Wildflower’s “finished accessories and fun-filled DIY supplies, kits, and tutorials to customise and style existing wardrobes”; and Musimi’s youthful fashion, shoes and accessories “with an individual take on occasionwear and a love for texture and embellishment”.   

Other labels on show will include Saint Genie, Goddiva City Goddess, QED London, Before Dawn Curve, Lace & Beads, Lusty Chic, Kuroba, AAA Merchandise and more.

The POP section is headed by Carole Hunter, who said it “sits at the cutting edge of fashion and is defined by inclusivity, energy, character, and creativity. It explores new technologies and innovations”.

Copyright © 2024 FashionNetwork.com All rights reserved.