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Swiss watchmaker Audemars Piguet to boost revenue by taking sales inhouse

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Reuters API
Published
today Sep 6, 2018
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Swiss watch brand Audemars Piguet wants to totally control the distribution of its luxury watches, cutting out third-party multibrand retailers, within three to five years, its head told Reuters, adding the integration would boost sales.



"We'll accelerate the consolidation process to arrive at a totally integrated retail network," Chief Executive Francois-Henry Bennahmias said in reply to emailed questions. "That should happen within three to five years."


 

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