Adidas will extend its sponsorship of Spanish soccer side Real Madrid until 2028, the German sportswear firm said on Wednesday, as it battles fierce competition in Europe from Nike and a resurgent Puma.
Select is likely to enter administration this Thursday and propose another company voluntary agreement in a bid to save the business from collapse. 2,000 jobs are at risk and store closures could be on the cards.
Kasper Rorsted, CEO of the German group, speaking at the press conference for the publication of the group’s Q1 2019 results, gave further indications about Adidas’s new collaboration with pop star Beyoncé.
The running shoes and apparel brand has announced the opening of a new 400,000-square-foot distribution center in Whitestown, Indiana, that should help the company cut emissions and ensure faster delivery times.
The American sportswear brand announced on Friday that it has teamed up with the functional fitness competition in a partnership that will see the Turf Games Summer Festival rebranded as the Under Armour Turf Games 2019.
Chinese sports brand Xtep International Holdings said on Thursday it would buy K-Swiss owner E-Land Footwear USA Holdings Inc for $260 million in an all-cash deal, as it aims to grow into a multi-brand portfolio group.
The North Carolina-based lifestyle group announced on Thursday that it has become a signatory of the Fashion Industry Charter for Climate Change, reinforcing its commitment to climate advocacy and sustainability.